AL FARHAN, Nora; WAHYUNI, Ika; WIDIARTI, Dian. PENGARUH SOCIAL MEDIA PROMOTION, PRODUCT INNOVATION, PRICE, PRODUCT QUALITY TERHADAP PURCHASE DECISION MELALUI INTERESTED IN BUYING SEBAGAI VARIABEL INTERVENING PADA KEDAI BABEH DESA KENDIT DI SITUBONDO. Jurnal Mahasiswa Entrepreneurship (JME), [S.l.], v. 5, n. 8, p. 1566-1580, oct. 2026. ISSN 2964-898X. Available at: <https://unars.ac.id/ojs/index.php/jme/article/view/9370>. Date accessed: 21 oct. 2026. doi: https://doi.org/10.36841/jme.v5i8.9370.