ANAM, Muhammad Mishbahul; 						TULHUSNAH, Lusiana; 						EDIYANTO, Ediyanto.
 PENGARUH SEGMENTASI, TARGETING, DAN POSITIONING TERHADAP KEPUASAN KONSUMEN PADA PRODUK BERAS UD. GOTONG ROYONG DENGAN KEPUTUSAN PEMBELIAN SEBAGAI  VARIABEL INTERVENING.
<strong>Jurnal Mahasiswa Entrepreneurship (JME)</strong>, [S.l.], v. 3, n. 11, p. 2194 - 2208, sep. 2024.
ISSN 2964-898X.
Available at: &lt;<a href="https://unars.ac.id/ojs/index.php/jme/article/view/5320" target="_new">https://unars.ac.id/ojs/index.php/jme/article/view/5320</a>&gt;. Date accessed: 14 oct. 2024.
doi: <a href="https://doi.org/10.36841/jme.v3i11.5320">https://doi.org/10.36841/jme.v3i11.5320</a>.