ESA PUTRA, Ahmat Agung; 						WAHYUNI, Ika; 						ANSHORY, Muhammad Iqbal.
 Pengaruh e-Wom, Variasi Produk dan Relationship Marketing Terhadap Loyalitas Konsumen Pada Produk Fashion Di Tiktok Shop Dengan Kepuasan Konsumen Sebagai Variabel Intervening.
<strong>Journal of Digital Business Research</strong>, [S.l.], v. 1, n. 2, p. 25-40, dec. 2024.
Available at: &lt;<a href="https://unars.ac.id/ojs/index.php/JDBR/article/view/7172" target="_new">https://unars.ac.id/ojs/index.php/JDBR/article/view/7172</a>&gt;. Date accessed: 06 dec. 2025.
doi: <a href="https://doi.org/10.36841/jdbr.v1i2.7172">https://doi.org/10.36841/jdbr.v1i2.7172</a>.